We believe snowboarding should be simple, not complicated.
From building boards that perform to choosing the right one to ride, we believe in simplifying the process. We focus on designing and building quality product without the gimmicks. With all of our products we strive to produce something that helps you live the adventures you dream of. From epic lines to breathtaking landscapes, we want to take you there.
From sourcing materials close to our factory to innovating and developing new technology, we aim to reduce our impact on the environment to help maintain our powder filled winters.
We are detail oriented, designers, art lovers, fashion enthusiasts, music addicts, free thinkers but above all; we are snowboarders.